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Writing Samples

Business Articles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Mentoring: Guides for the Journey

Success

Mentoring: Guides for the Journey

Bill Gates consulted them. So did Luke Skywalker. Mentors are wise loyal advisors…This article gives an overview on how mentors can help you succeed and gives tips on working with a mentors. 
 

ECMBiotech-Infonomics

Infonomics (formerly E-Doc)

Biotechnology: Bringing Enterprise Content Management to Life 

In these complex piece, I interviewed biotech companies and software firms to tell how biotech leverages various applications, social media and digitization to move their businesses and medicine forward.

aiim-logo

E-Doc magazine (now Infonomics)

Staying Out of Court: Managing Email by Design

E-discovery is a huge area in litigation. For corporations, this article highlights the importance of managing e-mails from the compliance and records management perspectives.
 

St. Paul Pioneer Press (Guest Columnist)

Challenge in Today's Economy: Finding our 'New Cheese'

In this guest editorial for the local daily paper, I extended the metaphors used in the business bestseller Who Moved My Cheese? to the world of transportation and logistics.
 

Channel Navigation: Travel Agencies Remain a Vital Market for Growing Hotel Stays

Hotline

Channel Navigation: Travel Agencies Remain a Vital Market for Growing Hotel Stays

Hotline is a multiple award-winning publication that goes to franchisees of the Carlson Companies' hotel properties. The publication is an example of excellence in internal communications.

Dating, Relationships, Family Articles . . . . . . . . . . . . . . . . . . . . . . . .

Success: Money and Kids

Success

Give Your Kids an Abundance Attitude 

For this article, it was fun to interview families on how they teach their kids about money. I also interviewed financial columnist and author Terry Savage.

 

Basilica of Saint Mary magazine Relationships Article

Basilica of Saint Mary magazine

Marriage Preparation: Knowing Yourself and Your Partner

This engaging article (pun intended) on marriage preparation, features comments from the Basilica marriage prep counselor and marriage expert/founder of online dating site E-harmony, Dr. Neil Clark Warren.

A Few Favorites

In the realm of dating and relating, here's a few favorites in my role as a frequent contributor to Match.com online dating site and sister site MSN.com:

Match.com & MSN.com Dating & Personals

7-Habits-Highly-Effective-Email      Art-of-Allure      MSN Article on Body Language Basics

7 Habits of 
Highly Effective 
Emails

The Art of Allure

Body Language Basics



Food Articles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

InPerspective by Cargill Salt

InPerspective by Cargill Salt

Flavor Diversity Spices Up Cheese

Expanding flavor profiles abound in the cheese aisle.

 

 

pizza today

Pizza Today

Bake it Fresh, Now

Who doesn't love pizza? Take-n-bake continues to be a fast-growing segment of the entire pizza market and the take-home deli segment.

 

Home & Garden Articles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Home design, real estate, construction and all things building is a key sector I write in, including to the trade and consumers. Here are some consumer favorites:

 

Kitchen & Bath Ideas

Bathroom re-do: Compact Sparkle

A hall closest transforms into a jewel of a first-floor powder room, just one of two bathroom projects in the same home I wrote about, interviewing the architect and family.

Marq magazine by the Star Tribune

Green Building Design Trends: Greenway 

Twin Cities home designers, architects and builders share trends and products in sustainable, green design.

 

Parade of Homes article

Spring 2007, Parade of Homes – Easy Street

Dressed-up Lighting

Twin Cities lighting experts shed light on types of lighting and tell how to layer it. Includes tips on adding drama with lighting.


Karl Foerster Grass

Self-published

Winter Gardening: When North Winds Blow

Adding winter structure to your landscape. Mpls.-St. Paul magazine didn't have space to run this article so I'm including it here.

In addition to these magazines, gardening bylines include Garden Deck & Landscape, LowesforPros.com, Midwest Home and Minneapolis Star Tribune. 

Spirituality Articles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Spirituality in Everyday Life

Basilica of Saint Mary magazine

Heart Matters

Faith can be a difficult subject to write about though I followed my heart in writing the piece based on a pitch I made to the editor. This article attempts to define faith from the theological and everyday perspectives.

Supply Chain Management Articles . . . . . . . . . . . . . . . . . . . . . . . . .

Expedited Freight Goes to New Heights

Air Cargo World

Expedited Freight Goes to New Heights

This special advertising section profiles the innovative services of air and ground expedited transportation carriers and providers.



Titanic: Transporting Treasures from the Deep

Cargovision publication by KLM Royal Dutch airlines

Titanic: Transporting Treasures from the Deep

2012 marked the 100th year anniversary of the Titanic disaster. For this article on the shipping of Titanic artifacts, I attended the St. Paul exhibit in '99, marveled over treasures, poured over the shipping manifest (opium onboard) and interviewed George Tulloch, founder of the RMS Titanic company, which led the expedition to the seabed. (Tulloch's team completed 32 dives to the site 2.5 miles under the Atlantic) A decade later, at the Science Museum of MN's Titanic exhibit, it was a kick to see one of the large hull pieces I wrote about in this piece.

Logistics Asia

Super-models of the Supply Chain

This article takes a look at shipping and distribution patterns in Europe and Asia.

Inbound Logistics

Cargo Theft: Cargo's Bad Boys

From Tide soap to laptops, like it or not, stolen freight is big, organized business with an estimated $30 billion in freight stolen annually, made worse by the economic crises that spikes demand for black market goods.

Travel Articles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Southwest England: Jurassic Coast

NWA Traveler

Southwest England: Jurassic Coast 

This short piece chronicles a stop of a mystical trip to England which included explorations of Stonehenge, Glastonbury and Avebury. Travel article bylines include the in-flight magazines of Southwest Airlines and Sun Country airlines.

Health & Wellness Articles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Experience Life

Your Structure, Your Self

Structural Integration techniques like Rolfing can improve your posture, athletic performance and sense of wellbeing. But are you ready to be Rolfed?

Brochures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

United Theological Seminary of the Twin Cities

United Theological Seminary of the Twin Cities

Building the Beloved Community

 

 

 

Aesthetician Kara Welle Certified Laser Training

Aesthetician Kara Welle Certified Laser Training

Minnesota Laser Training

 

 

 

Transportation management software

HighJump

Transportation Advantage: Transportation management software




Agility Logistics 

High-tech Logistics Services solutions





CRM Solutions for Financial Services

Apex IT

Customer Relationship Management software





Goodrich Sensors and Integrated Systems

Goodrich Aerospace and Defense  

Goodrich Sensors and Integrated Systems

Helicopter sensors: health usage management systems for fixed-wing aircraft


AirClic

Putting business process on mobile devices

Aviation Mobility Hot Zones: Optimizing business-critical work functions for airlines and service providers


Case Studies/Customer Profiles . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

SPS, 3PL customer case study, Tagg Logistics

SPS Commerce retail supply chain software

SPS, 3PL customer case study, Tagg Logistics


 

 

Customer case study: Empire Merchants North

Velocity Technology Solutions

Customer case study: Empire Merchants North

ERP software integrator

 

Customer case study: New Technology in Radiant Heating & Cooling at Olympic

Olympic International

HVAC supplier

Customer case study:  New Technology in Radiant Heating & Cooling at Olympic Athlete's Village, Vancouver

Direct Mail . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 

PC Miler Truck Routing & Mileage Software

Postcard

PC Miler Truck Routing & Mileage Software



Conference Proceedings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Transportation Policy and Technology

Conference Proceedings

University of MN's Center for Transportation Studies - James L. Oberstar Forum on Transportation Policy and Technology




Ghostwriting/Bylined Articles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Ghostwriting services include  articles, blogs, white papers and sections of books for clients

Abbotsford Regional Hospital & Cancer Centre: A Case Study in Design

Canadian Healthcare Facilities

Abbotsford Regional Hospital & Cancer Centre: A Case Study in Design

Trade journal article



The Subtle Body: An Encyclopedia of Your Energetic Anatomy

Award Winning Book by Cyndi Dale

The Subtle Body: An Encyclopedia of Your Energetic Anatomy

Ghostwriting and research contributed to this multiple award-winning book published by Sounds True.

Press Releases . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Press Release WorldLogistics

For Immediate Release

WorldLogistics Assists Canadian Agencies in War Relief






Worth Magazine Names Sharon Olson Top Wealth Advisor

For Immediate Release

Worth Magazine Names Sharon Olson Top Wealth Advisor

 




Sales Sheets/Product Backgrounders . . . . . . . . . . . . . . . . . . . . . . . .

Product spec sheet for mobile device

AirClic

AirClic Fusion: Make your mobile activity really add up

White papers/e-books . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

White papers and short 'e-books' (mini white papers) that rely on images and blocks of text with highlights, are specialties of mine, both in the research and writing required for compelling long-form pieces.

Enterprise Mobilization Trends: Customer Research Findings

 AirClic

Enterprise Mobilization Trends: Customer Research Findings



Ebook: 5 Reasons You NEed to Start Thinking Like a Retailer

Buxton

5 Reasons You Need to Start Thinking Like a Retailer

 

Webcopy and Style Guides . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Contact Marcia Jedd for samples of webcopy writing and editing, including links to current websites where work appears, or see website highlights.